Specialty foods company Sovos bought the brand in 2017 and grew sales to more than $600 million. Bobby Bank/WireImageSales grew slowly until 2017 when specialty foods company Sovos Brands bought the Rao's Homemade packaged foods division and turned up the proverbial heat. Hermida added that sauce makes up more than 80% of Sovos' business, and that one in eight US households buy Rao's Homemade sauce. Sovos reported Rao's brand sales of $580 million in 2022, largely through Costco and Walmart, and sales have already climbed more than 33% in 2023. On Monday, Sovos announced a $2.7 billion deal with Campbell Soup in which the packaged foods giant would acquire the group, including Rao's Homemade.

---

Persons: Sovos, Campbell Soup, Frank Pellegrino Sr, Frank Pellegrino, Dino Gatto, Yuri Hermida, Forbes, Hermida, Campbell Organizations: Service, Bobby Bank, WireImage, Sovos Brands, Costco, Walmart Locations: Wall, Silicon, East Harlem, New York, Las Vegas, Los Angeles, Rao's